28 Mar Denis Private Island enjoys social media storm with UNILAD Adventure

For an online platform that reaches billions of people, even a tiny fraction of that amount can hold value for advertisers and businesses. But for Denis Private Island, it would appear UNILAD’s massive audiences have taken a special interest in the Indian Ocean island.

UNILAD Adventure featured a 1-minute video about Denis last week, with sweeping imagery of the island, its beaches and wildlife. The video was produced by the duo at Life’s Lost Luggage, a professional videography and social media marketing company who visited Denis Private Island late last year. Ben & Amy work as a couple who create bespoke travel videos for luxury resorts in exotic locations. Their videos are often shared on large social media platforms as they focus on content that is engaging and appeals to travellers in search of ‘the next place to go’.  Within 24 hours, the post achieved 41,000 views, 589 shares and close to 400 comments. A week later, the video now boasts 110,000 views and 1,500 shares, with over 5,000 people reacting and/or commenting on the video.

“It’s such a privilege to be featured on a medium like UNILAD,” Denis Private Island PR, Branding and Communications Manager Nicole Saint Ange said. “In terms of its reach and popularity, few platforms can offer this kind of exposure.”

UNILAD is one of the largest online publishers of viral news and features, with an expansive reach across Facebook that can reach upwards of 2 billion video views in a month, and its own website that draws over 30 million monthly visitors.